By Nick Duffy
If you’re a fan of breakfast and being gay, we have grrrrreat news for you – Kellogg’s is launching an LGBT-themed cereal.
The company’s special edition All Together Cereal is enough to make you snap, crackle and pop with Pride, bringing together many of the brand’s most popular cereals.
The $19.99 special edition box, available while supplies last, contain six mini cereal boxes packaged inside one larger exclusive All Together box “to celebrate the belief that we all belong together”.
The company explained: “The box brings together six of the famous Kellogg mascots and cereals inside the same carton as a symbol of acceptance no matter how you look, where you’re from or who you love.”
The box includes Corn Flakes, Frosties, Froot Loops, Rice Krispies, Raisin Bran and Frosted Mini-Wheats.
Chief diversity officer Priscilla Koranteng said: “At Kellogg, we are firmly committed to equality and inclusion in the workplace, marketplace and in the communities where we work and live.
“We have long been allies and supporters of LGBTQ employees, their families and the community. For more than 100 years, Kellogg has welcome everyone to the table.”